Zapp
Five companies, ten markets, one design system
Graze claim TBC
Client
Zapp
Role
Global Brand Design Lead
Team
Hands on with a lean in-house team of three designers, plus a copywriter, photographers and event partners.
Campaign
Experiential
Brand design
Art direction
Welcom copy here... ending in Noday craved a rice cake
Happiness delivered
Happiness delivered
Happiness delivered
More to browse
Graze
Here is a card statement
Brand design
Creative direction
Campaign
Graze
Here is a card statement
Brand design
Creative direction
Campaign
Zapp
Campaign
Experiential
Brand design
Zapp
Campaign
Experiential
Brand design
The Stepstone Group
Brand design system
In-house studio
Campaign
The Stepstone Group
Brand design system
In-house studio
Campaign
Palais Constance
Brand identity
Packaging
Creative direction
Palais Constance
Brand identity
Packaging
Creative direction
Propercorn
Experiential
Art direction
Packaging
Propercorn
Experiential
Art direction
Packaging
Emily Crisps
Brand identity
Campaign
Packaging
Emily Crisps
Brand identity
Campaign
Packaging
Savsé
Brand identity
Creative direction
Retail
Savsé
Brand identity
Creative direction
Retail
Zapp Boutique
Brand identity
UX
Art direction
Zapp Boutique
Brand identity
UX
Art direction
Available for
Permanent creative director and
leadership roles. London.
Available now.
What I do
Two things. Brand worlds that are felt, and that perform. And the in-house studios that keep making them. Brand design, design systems, campaign, experiential, packaging, digital.
Say hello
LinkedIn
james@jkol.uk.
I always reply.
There are no small briefs.
© JKOL · James O’Loughlin 2026 · Designed by JKOL · Built in Framer · Set in Bricolage Grotesque
Available for
Permanent creative director and leadership roles. London. Available now.
What I do
Two things. Brand worlds that are felt, and that perform. And the in-house studios that keep making them. Brand design, design systems, campaign, experiential, packaging, digital.
Say hello
LinkedIn
james@jkol.uk.
I always reply.
There are no small briefs.
© JKOL · James O’Loughlin 2026 · Designed by JKOL · Built in Framer · Set in Bricolage Grotesque